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Whitney: Economic Impact of the Texas Hemp Industry

Total Market Value: The Texas hemp-derived cannabinoid industry generates $5.5 billion annually.

• Retail Sales: The retail sector alone contributes $4.3 billion in revenue.

• Overall Economic Impact: The industry supports $10.2 billion in total economic activity.

• Tax Contributions: Hemp-derived cannabinoid sales generate $267.7 million in annual state sales tax revenue.

• Job Creation: The industry employs 53,382 workers, paying out $2.1 billion in wages.

Potential Economic Loss if SB 3 Passes

• Business Closures: Approximately 6,350 businesses would be forced to shut down.

• Job Losses: An estimated 40,201 workers would lose their jobs.

• Wage Decline: Texas workers would lose $1.6 billion in wages.

• Economic Shrinkage: A $10.2 billion reduction in economic activity.

• Tax Revenue Loss: Texas would forgo $267.7 million in annual sales tax.

 

Industry Health & Growth Trends

• Profitability93% of hemp businesses are either profitable or breaking even.

• Retail Growth: The number of registered retail locations increased from 5,072 in 2022 to 7,550 in 2024.

• Wage Increases: Average wages in retail rose from $14.19/hour in 2023 to $17.83/hour in 2025.

• Diversification: The industry has expanded beyond CBD into Delta-8, Delta-9, THCA, CBG, CBN, and HHC products.

• Texas Supply Chain: Most Texas hemp businesses source materials from multiple states but prioritize in-state suppliers.

Regulatory Uncertainty & Business Risks

• Top Business Concern: The primary risk cited by hemp businesses is state and federal regulatory changes.

• Federal Oversight: The FDA has not identified a public safety crisis related to converted cannabinoids.

• State-Level Crackdowns: States that have enacted similar restrictions, like Oregon, saw millions in lost revenue and disrupted supply chains.

Policy Recommendations

• Avoid Prohibition: Rather than banning hemp-derived cannabinoids, regulation should focus on product safety, age restrictions, and clear labeling.

• Support Economic Stability: Restricting the industry would disrupt thousands of jobs and millions in tax revenuewithout clear public safety benefits.

• Encourage Collaboration: A balanced regulatory approach could maintain public safety while allowing Texas businesses to continue growing.

Texas Hemp: True Economic Numbers

“Who are you going to believe, me or your own lying eyes?” — Groucho Marx, noted comedian and cigar enthusiast

This week’s release of the Whitney Economics study on the Texas Hemp Industry should have been an eye-opener—at least for anyone willing to acknowledge reality. The more I review the numbers and rhetorics surrounding SB 3, the clearer it becomes that this isn’t about responsible regulation—it’s a deliberate effort to mislead the public and lawmakers while dismantling a thriving industry.

It would be almost laughable if it weren’t so blatant. On one hand, Sen. Perry ignores a vast body of evidence, from thousands of constituent testimonials to gold-standard, peer-reviewed studies demonstrating the safe and effective health benefits of cannabinoids. Instead, he insists that hemp retailers are preying on Texas children, addicting them, and causing untold harm to millions.

At the same time, the Comptroller of Public Accounts’ fiscal note—the official economic impact analysis provided to the legislature—downplays the industry’s contribution to the state, suggesting that Texas hemp businesses generate only $10 million per year in tax revenue. The reality? It’s at least TWENTY TIMES that amount.

So which is it? Is the Texas hemp industry so big, fearsome, and dangerous that it must be slashed down to size? Or is it so small and insignificant that lawmakers can vote to ban its products without fear of economic repercussions in their districts? They can’t have it both ways.

What’s happening here is not policymaking—it’s prohibition masquerading as regulation, built on fearmongering and bad math.

 

Flawed Fiscal Note: Bad Data, Worse Assumptions

The fiscal note attached to SB 3 is deeply flawed, significantly underestimating the economic impact of the Texas hemp industry. The Comptroller’s office arrived at its revenue projections based on an indefensible assumption: that a small sample of hemp retailers in Austin accounts for 25% of all sales statewide.

There is no data to support this claim, yet this flawed assumption forms the foundation of the state’s economic analysis of SB 3.

By contrast, Whitney Economics conducted a comprehensive, data-driven study of the industry and found:

• The Texas hemp-derived cannabinoid industry generates $5.5 billion annually.

• It employs more than 53,300 Texans, with $2.1 billion in wages.

• It contributes $267.7 million annually in state sales tax revenue.

• The retail sector alone produces $4.3 billion in sales, with manufacturing and wholesale adding another $1.26 billion.

 

Instead of considering this robust statewide industry, the Comptroller’s analysis relied on tax returns from a handful of vape shops in Austin, assumed those stores represented one-quarter of the entire state’s market, and extrapolated from there.

This is not a credible methodology. It grossly understates the economic fallout that SB 3 will cause.

 

The True Cost of SB 3

The fiscal note estimates only a $27 million loss in state revenue over two years. But it ignores the full economic impact of dismantling an industry of this scale.

According to Whitney Economics, the actual consequences would be far greater:

• $3.1 billion in lost retail sales

• $194.9 million in lost tax revenue

• 40,201 jobs eliminated

• $1.59 billion in lost wages

• $7.5 billion in total economic losses

This bill won’t just hurt individual business owners—it will have far-reaching economic consequences for:

• Commercial real estate (as retailers shut down storefronts across Texas).

• Supply chains (manufacturers, wholesalers, and logistics providers will be impacted).

• Local economies (thousands of Texans will lose their jobs and spending power).

The fiscal note, by narrowly focusing on direct sales tax revenue, fails to account for these larger disruptions.

 

Misinformation and Fear Tactics

Beyond the faulty fiscal analysis, SB 3’s backers are relying on scare tactics and misleading testimony to push the bill forward.

When veterans, chronic pain sufferers, epilepsy patients, and other Texans testify about the life-changing benefits of hemp-derived cannabinoids, proponents of the bill deflect by cherry-picking isolated incidents and misrepresenting their significance.

At the Senate State Affairs Committee hearing, I saw this firsthand. A witness gave an emotional testimony about a family member’s death, strongly implying that cannabis was to blame. But when the microphones were off, another witness calmly asked what actually happened.

 

Her response? “It was drugs, OK?”

This kind of vague, unverified testimony is being weaponized to justify dismantling a legitimate industry. Sen. Perry then seized on this uncorroborated story, using it as justification to attack law-abiding business owners.

 

This isn’t policymaking—it’s prohibition by way of fearmongering.

 

The Bottom Line

SB 3 is not about protecting the public—it’s about eliminating a $5.5 billion industry under the guise of regulation. The fiscal note is built on faulty assumptions, and the narrative supporting this bill is driven more by a political agenda than by facts.

 

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